Kinetic Creations
Dance Teacher Expo 2024 Brand Showcase Film
Project Overview
As a Multimedia Designer at Kinetic Creations, I led the development of a cinematic brand showcase for Dance Teacher Expo 2026, designed for continuous large-screen playback. I also edited multi-source footage from Kinetic Creations’ client dance concerts into dynamic runway visuals for live performances, and created supporting print assets including roll-up banners and sizing chart cards for expo merchandise.
My Role
Led creative direction and visual storytelling
Developed storyboards and structured shot lists
Worked closely with the production team to capture key stages of the manufacturing process
Edited and colour graded final deliverables
Delivered optimized versions for large format exhibition playback and digital platforms
Designed key print materials including roll-up banners and sizing chart cards
Challenge
My Approach
Structured storyboard and shot list to guide narrative progression
Collaborated with marketing and creative teams to ensure brand consistency
Video-editing and post-production
Result
Elevated brand presence at the expo through immersive visual storytelling
Created a reusable brand asset supporting ongoing marketing efforts
Create a premium brand film that communicates the full production lifecycle
Maintain narrative clarity in a continuous-loop expo environment
Align cinematic storytelling with marketing strategy and brand positioning
Short Strategy
Fabric Detail Capture
Video Editing (BTS)
Gimbal Balancing (BTS)
Process & Execution
Screen Display & Print Material Mock-up
Sizing chart card
Pull up banner
Screen Display
Multimedia Designer specialising in videography, photography, visual branding, and storytelling.